The XR landscape has come a long way in recent years and insight is needed from expert sources to shed light on the growing and developing role of XR in sales/ marketing. There is still much confusion around how to sell XR to consumers; how to market XR solutions to businesses; and how to use XR as a tool for PR & Marketing.
As a Marketing agency specialising in immersive technologies (XR), we decided to create this document, sharing our expertise with the wider emergent technology industry.
